EU EPR for DTC Brands: A Launch Checklist
An independent store removes the marketplace interface, not the need to assess EPR. Build the country and packaging plan before enabling delivery to a new destination.
Use checkout destinations as your starting list
Export the countries enabled at checkout, then mark actual sales, planned launches and destinations you do not intend to serve. Include wholesale routes separately. Keep evidence of how each country setting maps to the business plan; a payment or shipping application should not silently define your compliance scope.
Map the final parcel
List the product box, outer carton, bags, labels, tape and protective materials. Record who supplies, brands or assembles them and keep destination quantities. Germany’s current online-retailer guidance illustrates why shipment-packaging responsibility depends on the facts. Use the relevant national assessment rather than assuming the website platform or fulfilment service handles everything.
Prepare a Belgian launch file
Record the legal seller and customer type, identify household and industrial packaging, and gather component weights and quantities. Add existing scheme and registration records. Review any required PPWR representation separately from product safety. If the product contains electronics or batteries, open separate assessment rows for those streams.
Make changes visible after launch
Assign a person to update the country list, product range and packaging specifications. A new fulfilment centre, branded box or battery product should trigger a scope review. BelComply covers all 27 EU member states, with Belgium as its core market. GPSR is a separate business and is quoted independently from EPR.